The Ultimate Guide to Selling to Enterprise Clients
Enterprise clients are a unique type of prospect when it comes to the buying process, and they require a tailored sales approach. According to the United States Census Bureau, there are over 6 million businesses in the United States and only 0.32% qualify as enterprise-sized businesses. That’s a very small niche, yet a very large potential reward. Contracts may be worth hundreds of thousands or even millions of dollars.
Yet the buyer journey for enterprise companies requires the salesperson t